Client:

Richard's Whole Foods

Project:

Richard's Whole Foods Brand Logo

A character for Richard was introduced in the new identity using the same Victorian era illustration style that has been used for years in their newspaper ads. The old style fonts and cameo vignette reinforce the message of trust established by decades of delivering the finest natural products and personal service.
1 of 40
Awards: American Advertising Federation Silver ADDY® Award Winner
© Graphic Jam